Examine

We first examine your current website traffic, the lead-conversion ratio followed by a few other metrics. At the same time, we also question you about your customers/visitors to learn about your conversion goals, target market, and demographics of the audience, etc.

Execute

Our groundwork kicks off as soon as we are ready with a plan. This is the time where we set your analytics goals, track them and seamlessly integrate all your data collecting and converting points. This is the most crucial step in our Conversion Rate Optimization Cycle.

Plan

Once we have made an audit report of your website and identified key problem areas, we design a plan to counter those weak points. We break your problems under different stakeholders that include - coder, developer, marketing strategist, content strategist etc.

Evaluate

After the tedious process of implementing the solutions that were devised in the above stages, we evaluate the results of those solutions. We map the entire conversion funnel and track your good, better and bad campaigns and scale them as per the goals we wish to achieve together.