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Nobody likes to wait, users abandon a site when they see it is loading and is not responsive enough, which directly impacts the revenue and Google ranking. So what needs to be taken care of? How to make our web design responsive? Is every page well optimized to increase retention and conversion rate? Let’s dive deep.
After “mobilegeddon“ on April 21st 2015, Google has started using responsive web design as a ranking factor. This means that any businesses with a responsive website will find this is adding to their higher search rankings on Google and fetch benefits of responsive design. Here are some interesting facts on the importance of responsive web design.
So the key is building a google responsive website is it has to provide a great user experience. What is the definition? Responsive web design is a setup where the server always sends the same HTML code to all devices and CSS is used to alter the rendering of the page on the device. Google's algorithms should be able to automatically detect this setup if all Googlebot user agents are allowed to crawl the page and its assets.
Have a website that users need to pinch and zoom on their mobile devices to view? That user is as good as gone
Responsive design is Google’s recommended design pattern.
Yes, for the best user experience, your website should be responsive. Here are the key benefits:
Responsive website for business helps Google algorithm accurately assign indexing properties to the page rather than needing to signal the existence of corresponding desktop/mobile pages critical benefits of responsive design.
Saves resources when Googlebot crawls your site, remember responsive website benefit in ranking. For responsive web design pages, a single Googlebot user agent only needs to crawl your page once, rather than crawling multiple times with different Googlebot user agents to retrieve all versions of the content.
Creating a consistent user experience across all devices is key to converting new customers. When users are deciding whether or not to subscribe to a service, they don't want to be redirected to device-specific websites because the process often takes longer. Having a single secure website that looks professional on all platforms makes users less likely to get frustrated or turn to a competitor one of the benefits of responsive design.
A responsive web design google reduces the site loading time by optimizing images, exclude unnecessary page elements. It’s critical that you understand how your different page elements are used by users because it makes it easier to determine which elements can be removed to improve performance. If you are still not sure whether investing in a more robust server setup is worth the additional investment, consider this:
Google uses page speed as a ranking factor and there is a correlation between the time to first byte (TTFB) and search rankings. On top of that, every extra second it takes for your website to load will cause a 7% decrease in your conversion rate.
A responsive, optimized, google responsive website and the mobile site provide a much better user experience for the visitor. Therefore, it is much more likely that they'll stick around for a longer period of time and explore different areas of your site. Alternatively, if your site isn't responsive, it is much harder to keep the visitor engaged and therefore more likely that they'll bounce
Responsive web design google lets designers show content based on the browser space available. This allows consistency between what a site shows on a desktop and what it shows on a handheld device. This encompasses everything from the placement of buttons and icons to the colors and fonts you use.
The key advantages of responsive web design are it affects your SEO through positive user behavior signals. Basically, if you are moving toward a more mobile-optimized website, then you have the approval of Google. And a mobile-optimized website often comes with a mobile responsive design and google responsive web design.
The benefits of responsive design are that the users will have a much easier time navigating through your website, and overall have a good user experience. This entails that if your site’s user experience is top-notch, you will have repeat visitors and a higher amount of converted users. Leading to positive reviews, traffic, and branded searches.
The duplicate content will harm your rankings if you do not help Google understand which of the pages are more vital. And the result of not fixing duplicate content will be lower rankings. However, if you incorporate a mobile responsive design on your website, then it will help you with your problem of having duplicate content because you will only use a single URL regardless of the device used by the user.
Having a mobile responsive design will make it easier for your visitors to share your content/pages on social media that could potentially help you gain more visitors. Having more visitors will help Google understand that your website could be trusted and has content that is liked by the users – which is a good thing.
By using some fancy HTML and CSS, responsive design automatically changes the layout of your website based on the screen size of the visitor. This means you can have optimized user experiences across desktops, tablets, and smartphones. Learning to build a responsive site takes a bit of skill, but it resolves the issues that you would normally encounter with mobile dedicated sites - there’s only one version of the site to maintain and there aren't any funky redirects to screw up. If designed correctly, responsive websites can be powerful and flexible. As with dedicated mobile sites, you can display information specifically for mobile users like a map or phone number.
Maintaining separate sites for your mobile and non-mobile audiences can get expensive. By using responsive design, you can save money by eliminating the cost of paying for a mobile site. You will only need to invest in a single site design to appeal to all visitors and all devices.
Another benefit of a responsive website for business is: it offers you a lower maintenance cost as compared to running two versions of one website.
However, it is relatively expensive in the beginning. But the reduced cost of maintaining two separate websites does add up.
We recommend using responsive web design because it makes it easier for users to share and link to your content with a single URL. Helps Google's algorithms accurately assign indexing properties to the page rather than needing to signal the existence of corresponding desktop/mobile pages.
Here are some of the website responsive testing tool, that will help you:
1. Emulators
This tool helps you see how your website will be displayed on different operating systems, phone models, and tablets on different types of browsers. No need to install Emulators to get the data.
2. Responsinator
Enter the URL to fetch the data of your page. It shows you how your site will look at specific types of devices. The tool shows the portrait and landscape view on different devices.
3. Viewport Resizer
View Port Resizer is an extension for browsers that lets you see how your site looks in various formats. You can apply 47 options for screen sizes.
4. Screenfly
Screenfly is a great option for viewing your site on various screen sizes be it phones, laptops, computers, tablets, and smartphones with different screen extensions. Just enter the URL of your site.
5. BrowserStack
This much-loved tool allows you to test your site on more than 2000 browsers and smartphones.
6. Responsive Design Checker
A responsive design checker is a tool that offers lots of ??screen sizes and comes with the features to make screenshots for mockups.
7. Cross Browser Testing
Cross Browser Testing is a multi-functional tool that allows you to test your site for responsiveness on various screen sizes and devices. You can take full-page screenshots and then compare them with previous versions.
8. Google Resizer
Google Resizer shows the look of your site on different devices after you enter your URL.
Use Google Chrome to check website responsive
Steps to check your website’s responsive design with Google Chrome:
Here is the website responsive checker
Spend time surveying your website visitors or using analytics to understand why they're accessing your site with a mobile device, which pages and elements they engage with the most’ to draw analysis about which elements need to be readily available on smaller screens for responsive website design google.
Work on designing the wireframe and then the visual design of the website as it will help you create the exact look and feel that you want, also customization is easier whenever required, and integrate it seamlessly with your brand. Be sure to create several prototypes of your website and test them on various screen sizes to ensure the end design will be responsive. Some tools that you use to create responsive prototypes:
Navigation is a critical component for enhanced user-experience. The most important menu items should be visible properly on smaller screens. You can also include links to other pages in the text on your homepage to facilitate navigation that will get you the benefits of responsive design.
The main role of media queries is that they allow you to optimize the layout of your website for various screen widths. When using media queries, the content will respond to different conditions on specific devices like media queries will check for the orientation, resolution, width.
When it comes to text, make sure that the text is legible on smaller screens. Keep a good size for your body copy let’s say 16px and accordingly should be the heading and line size.
Use Microinteractions
Adding a responsive framework to your workflow, an HTML framework like Bootstrap used in an HTML template is good if you want to design simple, static websites.
Rather than allocating huge marketing budgets, the first thing you need to check upon for increased conversion rate and user retention rate is how responsive your web design is? Spend time checking every single feature, page, element the user engages on your website to understand where you need to improve. To get benefits of responsive design invest in:
Share your thoughts and vision with us if looking for a google responsive website!!
Nice read, do you share a framework of your process of designing a responsive website.
What kind of tools can be used to check the responsiveness of each element and page?
Great deals of important information and the article is great.
I am bookmarking it for future reference and consultation. Many thanks for sharing! 🙂
Conversion and optimization do not happen instantly, it needs a lot of dedication.
I agree that planning the layout first, saves a lot of time and one can easily implement changes at any stage.
I completely agree that Google prefers a well-optimized and responsive site. Too much information without clear formatting and incorrect placement will make the users go away and thereby reduce the ranking.
Can you share more details on reducing the loading time of a website?
Any recommendation for a website design company that can recreate my current website and provide a 360-degree solution.
With the world going mobile-friendly, the mobile experience you provide to a user is prominent. Constant testing, analysis, and implementation are required.