Your website is among the most critical asset of your business. It is lke the face of your company by speaking your brand story to your audience. But have you ever imagined that tweaking your website design slightly can boost your brand image, increase online reach and achieve conversions up to 10x times!
According to Virtual Window’s study, 48% of people think that website design determines a business’s credibility. So, consider redesigning your website or taking help from a website design company to maximize your profits.
However, we have compiled a list of 10 website design tips to create a website that converts. You can bookmark these tips and implement them accordingly as mentioned below:
Read till the end of this blog on the best website design tips to get informed on the remaining steps. Let us help you out to make your website amazing once again!
Here is the complete list of 10 budget-friendly website design tips to help you increase your reach, improve UX, and convert more.
Let’s dive in for an insightful experience!
Do I need a website that is simplistic or should I make it more ultra-modern? This is a common question that must come to one's mind before planning a website. You will always want to stand out among the crowd with an amazing website. But simply adding various elements does not help your website to create that impression. Obviously, design and layout matter, but it should be simple to use for users and not cluttered.
As per a Stanford University study, 46.1% of users decide on a company’s credibility based on the website design. However, as per WeBFx, 83% of users expect your website to load in less than 3 seconds. So, while the design of a website is important to users, at the same time speed matters as well. Check out the data by Goodfrims:
You can achieve both through a simple yet interesting design. Various website design companies make the mistake of using too many images, animation, and text to give a fancy look to your website. We recommend you not to fall for it!
Here are a few website design tips for creating a minimal web design:
For the best output, you can hire a professional website design company to get good website design tips for creating a website that boosts conversions.
Have you heard of the Google Page Experience Update 2021? Let us explain!
Google recommends the need for a fast-loading and mobile-friendly website through its Page Experience Update in 2021. Google has categorized the page experience ranking factors in the form of the below parameters:
Taking these factors into consideration, it is important these days to have a website design built for speed and mobility.
According to a BrightLocal survey, 61% of users are more likely to purchase from websites that are mobile-optimized. Also, your website needs to load within 3-4 seconds to get maximum traffic footfall.
So, speed optimization and enhancing mobility are among the most important website design tips.
Here are some effective website design tips to optimize speed…
Next, how to make your website mobile-friendly? Check out the website design tips below:
You can start implementing these steps from today to improve your website’s speed and mobility.
Else, you can go for professional web design services to get good website design tips to 10X your conversions!
Typography means the font that you are using on your website. Fonts can build or damage a positive impression of your website.
As per Albert Mehrabian’s Rule of Personal Communication, nearly 93% of personal connection is non-verbal. So, it is important to that your typography creates that visual and un-spoken impression among your audience who ends up resonating with your business’s brand.
Choosing the right font depends on your business model and your products. Now, use the dragon ball Z fire blasting font style on your website that sells pharmaceutical products.
You will be amazed to know that each font has its unique purpose and personality. For example, Serif fonts resemble tradition and sophistication, Sans serif fonts are modern, humanist, and neutral.
We recommend the following effective website design tips concerning choosing the right font for your business.
You can also avail of web design services for small businesses or large-scale businesses to choose the right typography that resonates with your audience.
Colors are as important as typography!
Various brands like Coca-Cola (red), Ferrari (red), Lamborghini (yellow), and others have used the colors to good effect to stamp their brand authority. So, colors also play a major role in your website design. According to a study by Very Well Mind, each color conveys a powerful message as mentioned below:
Some of the best website design tips to optimize your website color is:
If you are still confused, get help from a professional website design company now. Web design services for small businesses and large-scale businesses can be a game-changer!
Content Hierarchy is an important factor in ensuring a superb website design. So, it is one of the most critical website design tips on our list.
According to the Law of Visual Hierarchy, the impression depends on the following aspects:
Thus, Hierarchy in simple words means, how do you want your audience to see your web page.
Follow the below guidelines to set your content hierarchy right:
For more opinions and suggestions on content hierarchy, you can look for good website design tips from a professional website design company.
According to Mihaly Csikszentmihalyi (author of “Flow: The Psychology of Optimal Experience”), humans get bombarded with nearly 2 million bits of information every second. What’s more shocking is that our brain can transmit any visual information 60,000 times faster than text!
Apply the above concept concerning website designing terms. You must focus on more visual aspects of the content rather than stuffing your website with hundreds of words about your company’s goals and objectives.
Company information is important, but you can present them in the form of videos, infographics or compelling images, etc. See, text content is important to a certain extent for SEO or another purpose. But, visually rich content can build an impression that lasts long among your audience.
Here are the 6 types of visually appealing content that you can use on your website:
Some of the effective website design tips to create visually compelling content are….
Creating appealing content can be confusing and cumbersome at times. In such cases, professional help will not harm.
You can also take help from an expert website design company to guide you on this. Visually compelling content like animations, videos, and infographics are very essential if you are into online shopping; professional eCommerce web design services can give you that lift through best website design tips!
Calls-to-Action motivates the website visitor to take action on your website. This can be in the form of
Long landing pages with multiple CTA placements can yield 220% conversions for businesses as per Wordstream. From creating a powerful CTA to its placement on your website, it takes a lot of work. Taking help from an established website design company can be a good idea in this case. You can also bookmark these best website design tips:
Ask yourself the following questions:
Based on your need optimize your calls to action.
If you start implementing these steps, we are sure that good things will happen in due course of time.
You can also consider professional web design services to get guidance on various best website design tips that includes designing conversion-driven calls-to-action!
Keywords are a vital aspect of SEO. These are basically the search terms that users search on the web. Using certain keywords in your content helps Google to identify your website as an information provider for that specific term. Hence, your website may appear in the search results accordingly when the same query is searched.
In simple words, these words or phrases determine your rank in the Google SERP.
So, how to optimize your keywords? Check these effective website design tips:
Try to implement these steps if you aim at increasing your search ranking and traffic footfall. However, deciding on the right keywords can be a herculean task.
We will suggest going for professional services from an experienced website design company. A web design agency can help you out with professional website design tips.
Your customers want every query to be resolved fast and in a prompt way. The best way is to introduce Virtual Assistants to the website who can respond to your queries in a timely manner.
As per Econsultancy’s research, 73% of customers are happy with live chats. So, we recommend businesses to use such live chats.
Integrating live chat within your website design can ensure a better customer experience. This will help you in the long run by boosting brand image and loyalty. If you have any questions about live chat integration, get help from a professional website design company on the best website design tips.
Professional web design services can help you choose the right Visual Assistant service and its integration with your website.
Error 404 is an error that you get after clicking on a link that doesn’t exist.
404 errors can create an impact ranking when your inbound links point to a page that doesn’t exist. Hence, you must find out such links on your website which do not exist any longer.
Here are some of the best website design tips to deal with 404 errors.
In case all of these do not work, get in touch with a professional website design company to get some of the best website design tips to remove 404 errors!
In case you don't have a website yet, check here: How to Make Website for Business?
A/B testing is a popular way to check the effectiveness of your website. Through A/B testing, you can compare two versions of an app or website to figure out which version performs better.
Check the tips for A/B testing:
You can also hire a professional website design company to create a website that offers a 100% positive user experience to your customers through good website design tips.
Are you not still convinced to modify your existing website or get a new one? Well, let’s show you what’s at stake for you!
Why do you need to update your website or get a new one for better sales?
Well, these can be the repercussion of not investing in a website that is feature-rich and engages with the audience.
Hamper Google Search Ranking: Once Mr. John Meuller was asked whether website design impacts ranking in Google search results, he replied - “Changing the layout of your pages can affect your search results. This is something that some people work on activities as well with regards to on-page SEO.So things like figuring out how to use titles properly on a page, how to do internal linking properly, and how to provide more context for the article itself. All of this can definitely affect SEO.”
According to Google’s page experience update, the overall aesthetic of the website (not only SEO) will be taken into consideration to appear in Google searches consistently. So, poor web design can lead to a fall in ranking and traffic consequently.
Restrict Amplifying Your Brand Voice: Poor rankings in Google searches will definitely limit your business reach. Hence, your brand voice will not spread among the crowd properly. Additionally, if your content copy and messaging are not right, even if prospects visit your website, they will not be encouraged to purchase a product.
Lost Credibility: Nearly 75% of people are opinionated about a website’s credibility based on the overall website aesthetics as per studies. So, poor website design can drastically hamper your brand’s image. This may result in losing the top spot in Google SERP to your competitors. This will result in a loss of conversions and credibility.
Your Competitors Will Edge You Out: If you don’t work on redesigning your website, your competitors will do it and can surge ahead of you by acquiring all your prospects. Popular Sports Channel ESPN increased its revenue by 35% after they redesigned the website homepage. Like this, you can also increase your company’s revenue by tweaking the website design.
A website design company for small business or an established businesses will help you out with revamping your website from the scratch. Your renewed website will be a game changer for your business!
As a website design company, we create digital experiences that matter!!!
Your customer’s first impression is their last impression. At JanBask Digital Design, we offer professional website design tips through cutting-edge web design services for small businesses to established ones for an ever-lasting digital experience for your customer.
So, they keep visiting you again & again!!
Whether it's a startup or an established brand, our professional web design services are tailor-made for every industry as we aim to:
Investing in modifying your company website’s design will definitely increase your business reach. More reach means more traffic leading to better conversions.
A minimalistic yet visually compelling website will keep your audience stay interested in your page longer. Such a website also speaks volumes about your brand that resonates with your target audience.
So, it’s time to increase your sales by 10X times by creating an interactive web design through the best web development company. But revamping your website’s design can be an exhaustive project, but JanBask Digital Design can surely take that task off your to-do list. We offer the best custom web design services that make every second worthy for your customers as they visit your web pages!
Connect with us to learn more about our extension web design portfolio and how we can together create something meaningful!